Clickstream Analytics

Glossary Page

A form of web analytics, clickstream analysis involves tracking and analyzing user visits to websites. While there are other methods to gather this data, clickstream analysis commonly utilizes web server log files to monitor and measure website activity. This analysis provides insights into user behavior within a specific website, including navigation patterns, user engagement (stickiness), traffic sources, and exit destinations. It also enables aggregate measurements such as hits (visits), page views, and unique and repeat visitors, which are valuable for understanding the website's technical performance, user experience, and business aspects.

https://www.gartner.com/en/information-technology/glossary/clickstream-analysis

Latest Webinars

March 30, 2023

Rene von Stillfried

Enabling sustainable flight operations via data spaces 30th March 2023

Innovative data spaces and data ecosystems are the basis for value chain traceability and business collaboration

More details

March 29, 2023

Rene von Stillfried

Webinar | Recording test

Digital sovereignty refers to the ability to exercise control over one's digital environment, including its infrastructure, data, and online communications. It is an important concept as it recognizes not only the increasing importance of digital technology in our daily lives but underscores the need for nations, companies, and individuals to be able to make decisions about their digital infrastructure and data without relying on foreign technology or being subject to foreign laws.

More details

March 9, 2023

International Data Spaces Association

Dataspace Protocol Preview by International Data Spaces Association (IDSA)

Dataspace Protocol Preview event organized by IDSA for a collaborative engagement amongst Dataspace enthusiasts to learn, develop and showcase dataspaces based on Dataspace Protocol

More details

Latest Articles

2022 LA Autoshow: How autonomous driving is arriving in LA

The "Los Angeles Autoshow" is known for being one of the premier auto shows in North America, showcasing the latest and greatest innovations in the automotive industry. It has a long history dating back to 1907. The LA Autoshow is mainly known for showcasing cutting-edge technology and environmentally friendly vehicles, such as electric cars, hybrid vehicles, and alternative fuel vehicles. Many significant automakers use the LA Autoshow to unveil their latest models and concept cars to the public. Additionally, the show features a variety of outdoor and indoor driving exhibits, interactive displays, and special events, making it a popular attraction for car enthusiasts and industry professionals alike.

Chris S. Langdon

Mar 20, 2023

IDSA & Gaia-X Goes USA: 2022 ITS WC LA

The ITS World Congress is a global event that brings together industry leaders, policymakers, and researchers to discuss and showcase the latest advancements in intelligent transportation systems (ITS). The Congress provides a platform for experts to exchange ideas and collaborate on solutions to improve transportation safety, sustainability, and efficiency.

Chris S. Langdon

Mar 17, 2023

CES: What is the "ultimate companion" of BMW's DEE, Sony's Afeela?

Consumer Electronics Show CES in Las Vegas CES, the Consumer Electronics Show, is an annual Las Vegas, Nevada, USA trade show. It is one of the world's largest and most influential technology events, where leading companies and innovators from the consumer electronics industry showcase their latest products and technologies.

Chris S. Langdon

Mar 01, 2023